By Morgan Mandriota
Zoosk has popped up on my social media sidebars and banner ads for a while now, so I was really excited to finally see what it’s all about. Zoosk is a fun and easy-to-use dating website that can help connect you with the right person. With 3.8 million visits each month and a database of more than 35 million singles, your chances of meeting someone special are high.
Best for: Anyone looking for a long-term relationship
Number of members: 35 million
Recommended age: 25-45
Favorite features: Behavioral matchmaking & dating insights reports
The signup form is right at the top of Zoosk.com, which is super accessible and receives an A+ from me, someone who doesn’t like to search for things and a former project manager who appreciates quality site designs.
You can sign up for Zoosk in under a minute. At any time, you can go back and spend more time filling out additional details about yourself if you want a more thorough profile and better search results. The initial process is simple:
Allow me to start this off by saying that THERE ARE VERY ATTRACTIVE PEOPLE ON ZOOSK. Aside from that, my first impression with the app was a rather rocky one. The appropriate profile photo that I uploaded of myself standing in front of a painted mural was removed within the first few minutes of signing up for “not following Zoosk’s photo guidelines,” which is a party foul IMO. I switched it to a full-body and fully dressed photo of me on a plantation in Savannah and it was removed again.
On the brighter side, here are 3 features that I loved the most. The photo verification system enables people to literally verify that they look like the photos they’re uploading to their profile, so you can avoid falling for a catfish. After you answer a few questions based on your dating “requirements” and keep using the website, Zoosk will use its SmartPick™ AI system to introduce you to people who you might be interested in.
One of Zoosk’s strongest points is its matchmaking algorithm that finds you the best matches.
There are 3 ways to get matched:
1. Behavioral Matchmaking
Behavioral Matchmaking is kind of like machine learning in the dating field. The system learns your preferences, likes, and dislikes, so it can continuously give you more accurate results. It is one of the most sophisticated ways to find matches and is known to be incredibly successful. Zoosk will send you 1 match a day that you can respond to or decline.
2. Manual Search
If you have more of a hands-on approach to dating, you can manually search through Zoosk’s database to find your own matches. This is easy to do; simply click from one profile to the next until you see one that is appealing to you. You can see other members’ profile pics, age, and location to make a quick decision as to whether or not you’re interested in going further. If you are, there are quick messaging options (we’ll discuss that in the communications section below). You can also edit your search to get more specific results, using filters like age, location, distance, ethnicity, and relationship status.
This is a quick match feature that will let you swipe through lots of profiles at a glance. You’re shown a profile pic and click Yes, No, or Maybe to rapidly move through multiple profiles each minute, kind of like Tinder-style. This is a good way to see lots of profiles, so if you are good at snap decisions, this is the route for you. You can also star the member, signaling to them that you have taken an interest. Then, it's up to them to make the next move. Note that carousel searching is a limited feature, which you'll need to pay for with virtual coins after a certain number of views.
One of the most unique and useful features of the Zoosk membership are the dating insights reports. This gives you some real insight into your dating preferences and even your own personality to help you learn more about yourself and how or whom you like to date. It makes the selection process faster and easier, and can sometimes be a real eye-opener. Obviously, the more you make use of the site, the more information it collects, and the more insights you are given.
If you want to get in touch with someone on Zoosk, you can Smile or Like their profile. Additionally, you can send a member a text message. Or, if you really like someone, you can send them a virtual gift. As a digital marketer obsessed with analytics and geeky tech, ALL OF THIS IS AMAZING.
Zoosk also has a convenient mobile app that makes it easier to connect with people throughout the day. The Zoosk messenger app lets you send SMS to anyone on the network, making that initial communication a lot easier and less awkward. It is also useful if you are looking for a more casual dating experience. Additionally, you can link your Zoosk profile to your Facebook account. Then, you can get updates to your news feed about your account, like when a potential match updates their profile, adds photos, or is active in some other way.
There's even a "Super Send" feature that allows you to reach out to multiple users at once. You can choose from pre-selected icebreakers which will be sent to a variety of users who can then guage their interest and reply, thereby initiating a deeper conversation. Another helpful tool, SmartPick, uses technology to choose matches for you based on compatability and your history of likes.
“Our first date was a complete success... We’ve been dating ever since then, and last Saturday I proposed to her. She said YES! Thank you Zoosk for introducing me to the woman of my dreams.” - Scott, CA
“I never thought I would find my match on Zoosk (let alone any dating website). But then I found Jake! He became one of my closest friends in a short period of time... I have never been so happy in my entire life. We continue to push each other to be more positive and caring every day. I can’t thank Zoosk enough for helping me find my match.” - Casey, PA
“Scott and I started chatting on Zoosk in January 2017. He was well-traveled and funny in a corky way, which attracted me to his profile… As time went on, we became inseparable… you name it and we have done it! He is the most thoughtful, loving and caring person I know. The way he loves me has changed my outlook on life for the better. I can’t thank Zoosk enough for introducing me to my future husband.” - Keena, MI
For one thing, Zoosk has a photo verification step that requires new members to snap a photo of themselves using their smartphone. This helps prove you are who you say you are and minimizes the chances of getting involved with a spammer or bot.
In 2020, Zoosk rolled out a trailblazing new verification system, Zoosk Insignia. Zoosk Insignia provides an extra level of safety against romance scammers claiming to be members of the US military. Zoosk members who choose to submit valid proof of their U.S. Military service status, will be given a military verification badge that shows up on their profile.
Additionally, Zoosk has a strong no-harassment policy and makes it simple to block someone who is bothering you or being inappropriate. Zoosk also features a helpful online dating safety guide. It’s an entire section dedicated to offering tips to make the dating experience safer and more comfortable for everyone. It offers useful advice about making your profile safe, connecting online, meeting in person, and even sniffing out spammers.
Zoosk offers free and paid plans. You actually get a lot from a free account including the Carousel and Behavioral Matchmaking tools and unlimited manual searches. You can also buy Zoosk coins so you can do things like read messages, promote your profile and send gifts even without signing up for a membership. For example, 180 coins from Zoosk cost $19.99, 480 coins cost $39.99, and 1,800 coins cost $99.99.
To get the most out of the site, however, you need to be a paid member. With a Zoosk membership, you can:
How Much Does Zoosk Cost?
Zoosk’s pricing is pretty standard for the dating industry. You can get a single month subscription to try out the full set of features. If you like the experience, you should sign up for a full 6-month subscription to get the most savings. You’ll save 50% by doing it that way.
Zoosk Cost Breakdown:
Zoosk’s 6-month membership is its most popular package. It gives you enough time to get to know the site and meet like-minded people while paying the lowest monthly cost.
Zoosk has an extensive help center including a searchable FAQ section. You can speak with a customer service representative directly via one of the Zoosk social media outlets including Facebook, Twitter, G+, or Instagram.
In summary, Zoosk is an affordable dating app for casual or serious relationships with over 40 million sexy singles to choose from. If you’re searching for love online, with Zoosk you can enjoy the benefits of an easy-to-use system and compatible matches.This is probably my best dating app because of its usability and dating pool. I should’ve started using this app when it first popped up on my social media advertisements.